Pakistan Dairy Products Pvt Ltd Jobs BTL Executive:
Organization: Pakistan Dairy Products Pvt Ltd
We’re Recruiting!
Pakistan Dairy Products Pvt. Ltd. is looking for an enthusiastic and result-oriented candidate to fill the following position:
BTL Executive
Location: Karachi
Key Responsibilities:
- Plan and execute brand activations, in-store promotions, and trade marketing campaigns.
- Manage shop branding, POSM deployment, and merchandising to ensure strong brand visibility.
- Handle OOH media buying & execution, ensuring optimal brand placement.
- Ensure compliance with visibility tax regulations for branding activities.
- Coordinate with vendors, agencies, and the sales team for seamless execution.
- Conduct market visits to track campaign effectiveness and competitor activities.
- Manage budgets and report on campaign performance.
Eligibility Criteria:
- Bachelor’s degree in Marketing or a related field.
- 3-4 years of experience in BTL marketing (preferably in FMCG/Dairy).
- Knowledge of shop branding, activations, merchandising, visibility tax, and OOH media buying.
- Strong communication, negotiation, and project management skills.
- Proficiency in MS Office and willingness to travel for activations.
How to Apply:
Interested candidates can send their resume with the position applied for in the subject line at apply@igloofun.com till 22nd March, 2025.